14 Comments
User's avatar
Vlad B's avatar

Red the whole article and still don't understand what it does or what's so innovative. And I'm pretty familiar with web3. Anyone care to sum it up like I'm 5?

ringo's avatar

Same here. I can just imagine it's a web3 google analytics.

Antonio García Martínez's avatar

Not exactly. Google Analytics isn't an attribution tool.

ringo's avatar

So what is the most similar web2 tool to Spindl?

Antonio García Martínez's avatar

Branch, AppsFlyer, the FB attribution system.

Jay Stockwell's avatar

I certainly don't see Web 2.0 attribution as you describe. The attribution issue is not about trust as much as it is about trying to follow people reliably and accurately everywhere they go across devices and browsers in a privacy-centric way. Then understanding what value each touch point drives towards a lifetime value number. How does Spindle solve that?

Henrik's avatar

interesting read. rooting on you from the sidelines

Jerry Han's avatar

I don't quite understand. But I have a question. Can Spindl obtain user-level data like the web2 ecosystem to measure attribution? Then, isn't there the same privacy issue as web2?

Robert Volčanšek's avatar

Antonio 2 ?:

wen live?

where will you add value vs currrent MMPs (adjust, appsfalyer, singular)

Ced's avatar

Honestly this biggest thing missing in web3 is the lack of paid ads to scale. But it’s not attribution that’s the problem it’s how hard is it to sign transactions.

Brian Doran's avatar

Can't wait to build a web3 marketing company that can point to Spindl as an objective metric of success! No more "believe me bc I know math good"

Gonzalo Nuñez's avatar

Very excited about Spindl. Rooting for you guys! 🪡